Fellow Story

Enid Wonnacott is teaching farmers some new tricks in direct marketing to consumers

Fellow(s): Enid Wonnacott

Nearly 200 agro-enthusiasts gathered in South Royalton Sunday for a conference on direct marketing to consumers.

You see those signs in most every Vermont town on Saturday advertising the local farmers market. It's possible those slogans were thought up here at the annual Direct Marketing Conference put on by the Northeast Organic Farming Association.
 
"This conference really focuses on what are those marketing techniques that work. How do you make a really effective vendor display. If people are driving by on the road side, what's going to make them stop at your farm stand," said Enid Wonnacott with NOFA Vermont.

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